5 reasons why a powerful smartphone battery is the ultimate requisite for travel

In today’s time bound, always-on-the go routine, travelling has become a crucial avenue for solace. It not only allows us an opportunity to escape monotony, but has also become synonymous with living to our heart’s content, accumulating everlasting memories in the process.

Across age groups, a smartphone becomes a requisite for every vacation. According to a 2016 study conducted by Expedia and Egencia, most travellers rank their smartphones of highest importance among other essentials. Considering how speedily they have become an integral part of our lives, it hardly comes as a surprise that we sub-consciously resort to these devices while travelling. What remains constant throughout achieving these outputs is a smartphone that is backed with a powerful battery.
ASUS with its newly launched PowerMaster app aims to provide its Zenfone 3 Max users a battery extending solution that aids in squeezing more power out of your smartphones. With a dashboard boasting of 9 technologies that delivers performance depending on the user’s usage, and preferences, PowerMaster app is the answer to a variety of your battery woes. Enlisted below are 5 ways
PowerMaster app adds value to your overall travel experience.

1) Find your way
In a foreign country, it is easy to miss a turn and find yourself in an unknown territory. In such a scenario, a smartphone with navigation enabled can be your saviour. But for the GPS to fully deliver its potential, the smartphone needs to be backed by a long-lasting battery. ASUS’ PowerMaster app, with its unique Boost mode, allows for clearing of unnecessary background apps after an extended session.
This ensures that your smartphone’s processor is unburdened and can be used optimally to run the required app without compromising on the smartphone’s performance. So, rest assured, ASUS’ advanced technology is equipped to not only guide you back to safety, but also to encourage you to explore the hinterlands.
2) Re-living moments The charm of travelling lies in the beauty that you are exposed to. Imagine you’re witnessing a mesmerising sunset that you wish to re-live at a later moment and you take your smartphone out to capture it, but your phone’s battery decides to play spoilt-sport. The disappointment experienced is like no other. This is where PowerMaster app’s Last Longer technology comes to the rescue. It allows the user to optimise battery savings per charge. It also allows auto-denial of 3rd party installed apps from auto-startups, detects battery draining apps, cleans-up apps in stand-by, and offers quick toggles that help in saving battery.
3) Your personal entertainment Music. It’s such an important part of our lives. We have an emotional connection to it. It has the power to make us happy or sad. It motivates us to exercise or work harder. It relaxes and calms us. It’s hard to
think of anything else in the world that has this power. However it consumes your battery power too. Now, you only have to make sure that your smartphone has a battery that lasts. With ASUS
PowerMaster’s Autostart Manager, you can customize and allow the Start-up apps that you really need.
This helps in saving on precious power that can be rightfully used where it is most needed. Additionally, the solution also provides a variety of Battery modes that are built to cater to different lifestyles. The 5 different battery modes provided are – Performance mode, Normal mode, Power Saving mode, Super Saving mode and Customized mode along with 2 Smart Switches – Switch by Battery level and Switch by Schedule, that tailor make your battery’s performance. All these modes allow intelligent battery saving, and keep you on the go longer.
4) Stay connected and safe While travelling is an exhilarating experience, safety becomes a primary concern along with keeping your loved ones updated on your whereabouts. You can even delete battery consuming apps to save battery.  Here’s how to deactivate Instagram so that you do not scroll the feeds and ruin the phone’s battery. To ensure that the communication is a hassle-free affair, your smartphone’s battery needs to be potent enough to support the longer active hours.

PowerMaster’s 2X Lifespan mode is just the answer you are looking for. This technology aids intelligent charging of the phone while decreasing loss of capacity from the usual 15% to an incredible 7%. It is built such that your phone’s functionality is optimized to support your travel quests. Besides the longevity of your phone’s battery, their security design is also a critical feature. PowerMaster’s PowerSafe technology ensures that Zenfone 3 Max’s batteries are one of the safest in the smartphone market. They feature technologies like Temperature Protection, Short Circuit Protection, Reset Protection, I/O Over-Voltage & Over-Current Protection, Battery TCO Protection, Charger Protection, that are in abidance with the stringent most safety regulation.

5) Personal source of entertainment

Travelling also gives you the space and time to catch up on a lot of books and keep yourself entertained
for an extended period. With PowerMaster’s Scan mode, the user is provided with a list of suggested
optimizations that aid in power conservation. Additionally, because Zenfone 3 Max smartphones boast
of large capacity batteries equipped with the Reverse Charging feature, you can charge other USB
Devices with an OTG cable. This ensures that your other devices are also charged and you never run out of power.

About Asus

ASUS is one of Fortune magazine’s World’s Most Admired Companies, and is dedicated to creating products for today and tomorrow’s smart life. Our comprehensive portfolio includes Zenbo, ZenFone, ZenBook and a range of IT devices and components, along with AR, VR and IoT. ASUS employs more than 17,000 people worldwide and over 5,500 world-class R&D talents. Driven by innovation and committed to quality, the company won 4,385 awards and earned approximately US$13.3 billion of revenue in 2016.


Handa Ka Funda Review

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ASUS Announces All-New ZenPad 10 (Z301ML/MFL) at Computex

– Premium 10.1-inch Android tablet fuses latest technology and fashionable, modern design for incredible entertainment experiences and stylish appeal


Fashion-inspired design with clean lines, embossed woven texture and polished metallic frame provides a luxurious appearance unique among mobile devices
Expansive 10.1″ Full HD (Z301MFL) or HD (Z301ML) IPS display features ASUS Tru2Life and ASUS TruVivid technology for comprehensive visual optimization
Dual front-facing speakers plus support for DTS-HD Premium Sound and DTS Headphone:X virtual 7.1 surround-sound for incredible audio experiences
High-capacity, 4650mAh battery delivers up to 13 hours of video playback, and reversible USB-C port provides easy connections and convenient charging

TAIPEI, Taiwan, June 1, 2017 — ASUS today announced an all-new version of ZenPad 10 (Z301ML/MFL), a premium 10.1-inch Android™ tablet that combines unique styling, incredible visuals and audio, fast performance and long battery life to create the ultimate tablet for entertainment.

– ZenPad 10 features a gorgeous, fashion-inspired design with clean lines and an embossed woven texture for a luxurious appearance that’s unique among mobile devices. Ergonomic rounded edges make ZenPad 10 comfortable to hold and carry, and its polished metallic frame adds a bold visual accent.

– Powered by a 64-bit quad-core MediaTek 8735 processor, ZenPad 10 delivers outstanding performance for smooth multitasking, video-watching and gaming. A high-capacity, 4650mAh battery delivers up to 13 hours of video playback for extended entertainment, and a reversible USB Type-C™ (USB-C™) provides easy, convenient connections for productivity and charging.

-Incredible entertainment

ASUS ZenPad 10 has an expansive 10.1-inch Full HD (Z301MFL) or HD (Z301ML) IPS display and features ASUS VisualMaster, an exclusive suite of visual-optimization technologies that includes ASUS Tru2Life and ASUS TruVivid, to bring advanced image processing that’s normally only available with high-end TVs to a tablet.

ASUS Tru2Life technology analyzes each pixel in an image before it is displayed and performs intelligent contrast and sharpness adjustments to boost dynamic range, revealing even the smallest details to ensure an incredibly realistic viewing experience. ASUS TruVivid improves screen clarity, brightness, and touch responsiveness by transforming the conventional six-layer display design — composed of cover glass, two layers of optical adhesive, two layers of sensor film, and an air gap in front of the LCD module — into a two-layer, fully laminated design that eliminates the air gap, resulting in higher optical transparency for brilliant color and improved brightness.

Complementing its stunning display, ASUS ZenPad 10 is built with dual front-facing stereo speakers that project rich, detailed sound directly towards the user for enhanced audio experiences when watching videos, listening to music, or gaming. With DTS-HD Premium Sound™ support, ZenPad 10 provides high-fidelity sound with any media via DTS-HD encoding, transforming stereo audio into virtual surround-sound for incredibly immersive entertainment experiences at home or on the go. For headphone listening, DTS Headphone:X™ support enables virtual 7.1-channel surround-sound for immersive movie and music experiences with headphones.

ASUS ZenPad 10

10.1″ LED-backlit, with ASUS True2Life
1280 x 800 IPS, 16:10, 60% NTSC (Z301ML)
1920 x 1200 IPS, 16:10, 60% NTSC (Z301MFL)
Anti-fingerprint coating

-Touch panel
Capacitive touch panel with 10-point multitouch
Full lamination

251.77 x 172.17 x 8.95mm

490 g

18Wh, 4680mAh, non-removable polymer battery
Battery life: Up to 13 hours (720p video, brightness at 100 nits, external microphone, WLAN on and Gmail logged in for email and updates)

MediaTek MT8735W, quad-core, 1.3GHz, 64-bit (Z301ML)
MediaTek MT8735A, quad-core, 1.45GHz, 64-bit (Z301MFL)

HD/FHD: Mali T720 MP2 (MT8735W/8735A)

-Main Memory

G sensor, e-Compass, hall sensor, light sensor, gyroscope

eMCP 16GB/32GB/64GB
ASUS WebStorage space, 5GB for life and additional 11GB for the first year
100GB of Google Drive space for two years

802.11a/b/g/n, with Miracast support

Bluetooth® 4.1 (EDR + A2DP)

USB-C™ (USB 2.0; supports USB host mode for mouse/keyboard/flash/Ethernet)
Audio jack: headphone / mic
MicroSD (SD-XC) (up to 128GB)
Micro SIM

Front Camera: 2MP FF pixel video camera
Rear Camera: 5MP AF pixel video camera

Speaker out by ICEpower®
Headphone out by DTS Headphone:X

2 x built-in high-quality front-mounted stereo speakers

Android™ N

-AC adapter
5W adapter (Z301ML)
10W adapter (Z301MFL)

-Availability and Pricing
Availability and the pricing for India to be announced soon.

-About ASUS

ASUS is one of Fortune magazine’s World’s Most Admired Companies, and is dedicated to creating products for today and tomorrow’s smart life. Our comprehensive portfolio includes Zenbo, ZenFone, ZenBook and a range of IT devices and components, along with AR, VR and IoT. ASUS employs more than 17,000 people worldwide and over 5,500 world-class R&D talents. Driven by innovation and committed to quality, the company won 4,385 awards and earned approximately US$13.3 billion of revenue in 2016.