By 2030 non-communicable diseases will be 75% of the total disease burden….says Health Experts at IIHMR University’s, Jaipur Annual Press Conference ‘Pradanya’ 2017

‘Making Healthcare Affordable and Sustainable is India’s Biggest Health Challenge’

· Say Health Experts at IIHMR University’s, Jaipur Conference
· They stress that there can be no development without good health
· Need to shift focus from ‘traditional healthcare’ to ‘well-managed healthcare’
· By 2030 non-communicable diseases will be 75% of the total disease burden
· Institutions must focus on effective, timely and safe medical care


Jaipur, November 17, 2017: IIHMR University, Jaipur, held a stimulating and high profile conference ‘Imagining Sustainable Futures’ on November 16-17, 2017. The conference was part of the University’s annual intellectual offering to the healthcare community called Pradanya. This was Pradanya’s 22nd edition which brought together some notable figures from the healthcare sector to ideate, debate and deliberate on the various challenges confronting the healthcare industry including public health and hospital management, development sector and pharmaceutical segments in both public and the private sector.
The conference was a huge success with more than 600 students of hospital and health management, executives and management professionals from private and government healthcare and social/development sector, in addition to doctors’ nurses, academicians, healthcare researchers, participating in it.

IIHMR University, Jaipur has created a niche for itself in high-quality research, education, and training in health, hospital and pharmaceutical management. It is recognized in national and international health circles for its outstanding work in the field.

Pradanya 2017, the much-awaited annual healthcare conference in the city, focused on the 5 ‘SMART’ issues — S for Sustainable Design And Healthcare, M For Managing Change in Disruptive Times, A for Analytics Mobility and the Cloud, R For Rurban (rural +urban) Challenges and Opportunities and T for Technological Innovation and Well Being.
Explaining the choice of themes for the conference, Dr Vivek Bhandari, President, IIHMR University said, “We chose ‘Sustainable Design And Healthcare’ because it is a concept that has proven its worth across a range of industries and has shaped important policy initiatives. ‘Managing Change in Disruptive Times’, is relevant as the world faces unprecedented global challenges caused by the parallel emergence of multiple disruptive forces. We included ‘Analytics, Mobility and The Cloud’ because of its potential, especially in clinical, financial and operational systems. ‘Rurban Challenges and Opportunities’ another important focus area of the conference exhorts us on creating smart people instead of smart cities. Technology, Innovation and Wellbeing, undeniably, need to be the future of healthcare sector.”

Pro-President, IIHMR University, Mr. P.R. Sodani, in his welcome address, stressed that smart, innovative and sustainable development is critical to transforming our lives and should be the focus of all our healthcare strategies.

Chairman, IIHMR University, Dr. S.D. Gupta underscored the fact that if people are not healthy, development cannot happen. There is a need to shift focus from “traditional healthcare to well-managed healthcare”, he said. Highlighting the key criteria for sustainable development Dr. Gupta said that while environment, social and economic conditions play an important role, the foundation of development is based on good health. “Non-communicable diseases are on the rise (by 2030 they will 75% of the total disease burden) because of behavioural and lifestyle changes. We need to keep this in mind while devising strategies for the future, he said.

Dr. Ram Narain, Executive Director, Kokilaben Dhirubhai Ambani Hospital & Medical Research Institute who was the chief guest at the Conference, said, “The biggest challenge of the healthcare industry is to create a system which is affordable, fair, acceptable and adaptable. Healthcare has become very expensive in India; 17.3% of the nation’s GDP is spent on healthcare. At present, 25% of healthcare expenses are borne by the public system and the rest 75% by the individual which is often backbreaking. We need to narrow the gap and reorient and strengthen our healthcare system.”

Executive Director went on to add that India’s healthcare system is going through a transition. It is vital to handle the medical challenges through better infrastructure, governance, altered recruitment policies and better patient care. Institutions must be focused on effectiveness and delivering timely and safe medical care.”

Eminent speakers at the conference included Dr. Anoop Daga, Director Program, AIIMS, New Delhi, Col. (Dr.) Sajal Sen (Retd.), Vice President, Columbia Asia Healthcare [North], Dr. (Maj Gen.) S. C. Pareek, Medical Director Bhagwan Mahaveer Cancer Hospital, Soham Wagh, Senior Marketing Manager, GSK Classic and Established Products (C&EP)COE, Arun Datta, Cofounder and HR Director, Doctor. Health Services Pvt Ltd. Hospital, etc.

Health experts and participants hoped that the host of ideas generated at the conference would be executed with the available resources, infrastructure, and technology in a sustainable manner.

  • Mr. Sandesh Kumar Sharma of the Organizing Committee of IIHMR University Jaipur proposed the vote of thanks.

Pradanya 2017 at IIHMR jaipur

In Pradanya 2017 at IIHRM  Jaipur annual conference talks key speakers today talked about –

Analytics, Mobility and The Cloud

As a developing country, India is undertaking significant initiatives to encourage the use of analytics across all sectors and industries. In healthcare, trends suggests that the country has lagged behind in the adoption of analytics and utilization of data. Government bodies and policy makers are gradually acknowledging the potential of analytics proposes in all areas.  This is especially true for clinical, financial and operational systems. Cloud computing in combination with mobility and analytics can change the game in the healthcare industry. It not only creates agility but also reduces cost while generating high-speed. This ensures seamless, personalized services (in healthcare, finance, sales, etc.) anywhere in the world, through ubiquitous data and secure data sharing. The potential transformations from the use of analytics and cloud computing are staggering, and require a systematic, and analytically rigorous response.

Rurban Challenges and Opportunities

Recent population projections reveal that India will be 50% urban by 2031.  This means that migration and the development of smart cities is likely to happen.  The question is:  Do we really need that? India is a huge country and requires an abundance if funds for making a city smart and at the same time we have other issues like malnutrition, poverty, illiteracy, employment and health problems. We should emphasize more on creating smart people instead of smart cities, making people aware of what is happening in and around the world. Creating a strong base for such needs would itself resolve majority of problems relate with it in places like suburbs, rural-urban fringe and core rural areas. The opportunity lies in the growing reach of the government as well as the private organisations in our country which can immensely support the development of rural areas, also generating more and more awareness so that smart people can contribute to development and further evolve as smart “people” who can either choose to live in “smart” cities, or live in rural areas while developing strong “ruraban” linkages through a “rural-urban continuum.”

Impact of rurbanization can be observed at three levels – local, regional, and state level.
Changes initiated at one level gets reflected in different spheres such as economic, social,
political, environmental, and physical. Local economic changes appear to be the most
significant. They are easy to identify, measure, and compare. Growth in agricultural
production of a village is a good measure. Increased productivity, cropping intensity and
cropping pattern coupled with availability of finance, technology, knowledge inputs,
insurance facilities bring in economic fortune with or without the accompaniment of any socio


Paryavaran mitra initiative

Paryavaran Mitra is a nationwide initiative to create a network of young leader from schools across the country, who have the awareness, knowledge, commitment, and potential to meet the challenges ofenvironmental sustainability in their own spheres of influence.

Why the name paryavaran mitra ?

Solid waste management , Forward and backward linkage by Paryavaran mitra –

Solid waste management explains how the government and paryavaran initiative can help in making the procedure least investment, efficient- hazzle free , the main point continued employability , respect and recongnisation of the employee.

Forward , backward linkage and intervention

– Economic return by this initiative


Gaurav khandelwal who is working as Director at Contree foundation talks about Contree which is a social start-up which ideates, designs, develops and implements creative social and development programs which leverage the power of collective on-ground efforts of local citizens in solving a wide range of problems related to general public and underprivileged sections of the society. 

Before and after contree-

Scalability of contree foundation

 Scalability is ability of a system either to handle increases in load without impact on performance 

-Product scalability

-Intracity scalability


After the Speech of Gaurav khandelwal on Contree foundation,Mr. Girish Agarwal talks about the rurbanisation challenges and statistics. He is currently working as a Professor in Jaipuria Institute of Management Indore and Strategy and Entrepreneurship Delhi. He earned research experience. Also worked as a Professor in Institute of Rural Management, Anand (Gujarat). As a faculty of Marketing and Strategy in ICFAI Business School, Indore, Madhya-Pradesh, from year Jan 2002- Aug 2006.

“He explained about the fact by studies that around 180-200 million people moves to rural areas from Urban areas seasonally .”

“They also explained about 58.7 lakh people in rajasthan move from rural to urban areas”.




Halloween Special Pumpkin Recipe by award winning chef Om Nayak : Owner The Pasta Bowl Company

Halloween Recipes

By: Chef Om Nayak (Owner, the Pasta Bowl Company)

CAPPELLACCI DI ZUCCA : Fresh Stuffed Pasta

Serves 5 portions


5 eggs

350 grams pasta flour, plus more for dusting

1 tablespoon Olive oil for marination of Butter nut pumpkin

1 garlic clove

600 grams butternut pumpkin

100 grams freshly grated parmigiano reggiano cheese

Freshly grated nutmeg

salt and freshly ground black pepper

100 grams butter

Fresh sage leaves


Making the Dough

Mix Eggs, Flour and salt. Knead Well. About 3 mins should be ok. Keep it for 30 mins.

Making the Filling

Preheat the oven to 375°F (190°C). Lightly oil a baking sheet. Peel and Cut the Pumpkin and scoop out the seeds and cut into small dices Bake the squash for 45 mins along with garlic or until well cooked

Place it in a bowl, mesh it well, stir in the cheese and grate the nutmeg and some crushed pepper corns and mix well.

Making the Pasta

Roll out the pasta dough very thin so as to literally see the yellowish filling inside

Cut the pasta sheet into 2 ½ inch squares.

Place 1 spoon of filling and stick the parallel ends together to form a triangle and then stick the other ends together for form the Cappellacci.

In boiling water, cook Cappellacci for 3-4 mins approximately or Until firm or as they say “Al Dente”

Melt the butter in a pan and add sage leaves

Transfer Cappellacci to the pan, add few spoons of stock if needed.

Check on the seasoning.

Top up with some Parmesan Cheese. Serve Hot.

RISOTTO ALLA ZUCCA Italian Creamy Rice

Serves 5 portions

500 grams Arborio Rice

300 grams Roasted Butter Nut Pumpkin

120 grams Butter

100 grams Parmigiano Reggiano Cheese

2 grams rosemary leaves

2 cloves of Garlic

3 table spoon chopped Onion

1.25 ltr Stock




To the pan add butter, garlic and onions. Sauté till transparent

Add roasted Butternut Pumpkin and Arborio Rice

While stirring, keep adding stock in the batches of 250 ml each

Once half done add rosemary leaves

After adding all the stock OR nearing Rice being soft add Parmesan Cheese

Check Seasoning and add crushed black pepper

Serve Hot

About The pasta Bowl Company

Conceptualised by Chef Om’s Hospitality, The Pasta Bowl Company came into existence in April 2013 to soon become the top 10 restaurants of Gurgaon. The award winning restaurant is the first step of Ms. Aditi Bicholia and Chef Om Nayak, to build an authentic food enterprise.

Committed to deliver authentic Italian experience to the diners, the husband-wife duo has not designed the restaurant on the format of an Italian eatery but kept it true to the Italian-Sicilian cuisine through their innovative menu.

Since Indians and Italians are very similar in food habits, cultural values and gestures, the company is on the mission to create right set of awareness for authentic Sicilian cuisine in the country to set new benchmarks in the dining business.

About Chef Om Nayak

Chef Om Nayak is an award winning Chef, restaurateur and a true culinary explorer. He started his entrepreneurial journey with Chef Om’s Hospitality in 2009, where he consults for various successful Hospitality Businesses and has a feather of creating ventures all across India, Mid-East, UK and Hongkong.

A young dynamic Chef Om Nayak conceptualized The Pasta Bowl Company in 2013 when his wife Aditi Bicholia came up with the idea of opening a speciality restaurant. It was the next step in his culinary journey and the first step in establishing an authentic and distinguished food enterprise. The Pasta Bowl Company is a reflection of his experience and love for Italian cuisine. He specially chose to focus and experiment with Sicilian Cuisine as he feels it’s more suited and likable to the Indian pallet.

Experience great taste and health with Niryas milk this festive season

It’s that time of the year again when the mood of celebrations is in the air. Everyone is prepping up
for the festivities ahead such as Dussehra, Diwali, Christmas, New Year, etc. And when we celebrate,
there’s bound to be loads of delicious food waiting for us. Milk based sweets and other recipes are
the most common during the festive season. It’s the time when we stop counting calories and just
let our gourmet instincts take over. However, keeping in mind the increasing cases of adulteration of
milk and milk products, especial during the festive season, it is advisable that you verify the source
from where you are buying your supply. It is recommended that you choose brands that come with
the guarantee of purity such as When you choose Niryas milk and milk products, you can be assured of both great taste and health.
Niryas has developed an integratedsupply chain systemwherein milk is sourced directly from farmers
in various villages. These farmers use organic methods of milk production, which ensures optimal
nutritive value and richness of milk. After this, milk is efficientlytransported to Niryas’ state-of-the-
art processing and packaging centers and eventually delivered to customers. With itsefficient supply
chain network, Niryas is able to supply milk and milk products that are absolutely fresh and superbly
delicious to taste.
Niryas’ supply chain network is also foolproof, which eliminates the possibility of adulteration.
Moreover, all batches of milk and milk products are rigorously tested at Niryas’ advanced testing
facilities. This ensures that milk reaches customers in its purest form. Niryas milk and milk products
are completely free from pesticides and other potential contaminants and adulterants.
If you want to delight your family with the tastiest foods this festive season, without compromising
on their health, it’s recommended that you choose Niryas milk and milk products.

The Dew Arena Gaming Finale was a massive hit!

The grand finale of the Mountain Dew Arena 2.0 scheduled on 1st October, at Hotel Andaz by Hyatt located in Aerocity was definitely a memorable one for Indian Gamer. The second edition of the Dew Arena carried an INR 20 Lacs pool prize and several popular competitive gaming titles. Initiated about 6 months ago around 300 cities and 125 locations in India, the grand finale was a roaring success where 25 finalists from around the country fought it for the grand finale. Here are the 12 gamers across all categories who won the title in 2017:

1.Game – Counter-Strike: Global Offensive
1st Place: Entity Gaming – Mumbai
2nd Place: Shooting Monkeys – Mumbai

2. Game – DOTA 2
1st Place: Aggressive 5 – Mumbai
2nd Place: Team Buriza – Hyderabad
3. Game – Rocket League
1st Place: Rahul “FTW Rahul” Poundarik – Indore
2nd Place: Manmeet “Lucifer” Singh – Delhi

4. Game – Street Fighter V
1st Place: Bhagwant “B3” Bagh – Delhi
2nd Place: Satyendra “khiladi” Vishwakarma – Mumbai

Players who qualified to feature on the bottle are

1. Game – Counter-Strike: Global Offensive
Simar “psy” Sethi – Captain of the CS:GO Team, Invisible Wings – Mumbai
2. Game – DOTA 2
Raunak “Crowley” Sen – Captain of the DOTA 2 Team, Invisible Wings – Mumbai

3. Game – Forza Motorsport 6
Khyat Kanda – Chandigarh

“ESL India is delighted to partner with Mountain Dew for the second year in a row. The Dew Arena is the country’s largest gaming platform and was developed to encourage and celebrate the gaming community. In a short span of two years, we have established the Dew Arena as a leading authority on Esports in India. ESL India and Mountain Dew have taken gaming to the masses and we are looking forward to an exhilarating finish to an action packed second edition”. Said Akshat Rathee, MD, ESl India.

Also, Naseeb Puri, the Associate Director, Mountain Dew, PepsiCo India shared his thoughts too, saying “The 2nd edition of Dew Arena saw tremendous positive feedback from consumers across the country. We are extremely proud to bring the stalwarts of the gaming ecosystem together on one platform to celebrate India’s largest gaming championship. As a brand, Mountain Dew has always encouraged youth to break out of the ordinary to make a name for themselves and Dew Arena is the perfect platform for this.”

This was not the end of this thrilling gaming event, popular faces from the gaming industry also chose to became an analyst at the gaming finale and shared their gaming tactics with the finalists. These people included Hector Rosario, gaming commentator and CEO of International Esports Organisation, Flipside Tactics: Dana Kawar, CMO, Flipside Tactics; Niels Wolter, MD, ESL, the World’s Oldest professional esports organisation, Yegor Markelov, among the best Counter Strike 1.6 players in the World, Antwan Ortiz, International Street Fighter Gamer and David Lawrie, one of the highest ranking players for International Rocket Gamer.

iPhone 8 and iPhone 8 Plus arrive at Ingram Micro on Friday, 29th Sep

Ingram Micro India Pvt. Ltd. today announced it will offer the new generation iPhone 8 and iPhone 8 Plus. Customers will be able to pre-order iPhone 8 and iPhone 8 Plus beginning Friday, 22 September at our partner stores and both will be available in stores starting on Friday, 29 September. For complete pricing details, please visit

iPhone 8 and iPhone 8 Plus are a new generation of iPhone featuring a new glass and aluminum design in three beautiful finishes – space gray, silver and a new gold – made with the most durable glass ever in a smartphone, Retina HD displays, A11 Bionic chip and is designed for the ultimate augmented experience. The world’s most popular camera gets even better and wireless charging brings a powerful new capability to iPhone. iPhone 8 Plus features dual 12-megapixel cameras and introduces Portrait mode with Portrait Lighting, bringing dramatic studio lighting effects to iPhone, allowing customers to capture stunning portraits with a shallow depth of field effect in five different lighting styles.

Additionally, iPhone X, the future of the smartphone, will be available to pre-order at our partner stores on Friday, 27 October. iPhone X features a gorgeous all-glass and stainless steel design with a beautiful 5.8-inch (14.73cm) Super Retina display, A11 Bionic chip, wireless charging, an improved rear camera with dual optical image stabilization and Face ID, enabled by the new TrueDepth camera.

The iPhone 8 and iPhone 8 Plus will launch on Friday, 29 September at 1,500+ stores across India. The launch will be supported by high-decibel events and marketing activations through various media vehicles.

For more details on pricing, please visit For more details on iPhone please visit

Chef Sanjeev Kapoor inaugurates Wonderchef Store and encourages the budding Chefs of Gurugram

Gurugram, 17th September 2017

Usually Chefs cook for foodies and food lovers but this time it was turn of foodies of Gurugram to turn chef and cook for celebrity Chef Sanjeev Kapoor and impress him. This interesting event was organized at Wonderchef Outlet in Gurugram where more than 30 finalists who were selected presented their recipes and delicious dishes to Chef. A week long contest COOK FOR ME was launched by Wonderchef and Sanjeev Kapoor where 100s of people participated and submitted their recipes.

Wonderchef, which is India’s favorite brand of healthy cooking, opened its first store in Gurugram today which is its first Exclusive Brand Outlet (EBO) of North India. First of its kind store offers a wide range of innovative and easy to use appliances which not only enhance the beauty of kitchen but also help to cook healthy and tasty food without any hassle and also reduce the cooking time too.

The one-of-its kind competition, which was designed to provide platform to amateur chefs and food lovers to showcase their culinary talent through LIVE cooking on ‘innovative and healthy food”, witnessed huge audience on Sunday. Chef along with renowned Food Entrepreneur and Managing Director of Wonderchef Ravi Saxena, Marketing Head Mukti Saxena and their team selected the real Wonderchef amongst hundreds of participants.

On this occasion of Store launch, Mr. Ravi Saxena, Managing Director, Wonderchef said, “Wonderchef has grown into a trusted & the most loved brand of cookware and healthy appliances in the country. With the motto of Eat Healthy & Live Healthy today we have entered the fastest growing city of Haryana. City’s lifestyle is very fast, so people of the city have very less time for cooking. Being a leading player of the country it is our responsibility to educate the people about what they eat, how they eat and what is healthy? On the basis of our R&D and experience of Chef we made Wonderchef a, unique brand amongst others. Everything we would do over the next three years would be in this direction till the time we are one of the top 3 players in kitchenware industry in India’’.

Chef Sanjeev Kapoor who judged the recipes and gave away prizes to winner said “I am very happy and overwhelmed to see the enthusiasm and zeal of the people of Gurugram. It gives me immense pleasure to see an evolving cooking culture with such innovative recipes. Wonderchef is committed to empowering and educating the women by enabling them to cook healthy”.

The winners of the contest were Reeta Arora, Anju was 1st st runner up and Rajni Anand was the 2nd runner-up for this live cooking competition that was held at Wonderchef Store, Galleria Market, Gurugram.


September, 2017: VML India has been named the Digital Creative agency of record (AoR )for Marico’s Parachute Advansed Hair Oil Portfolio. The mandate won includes digital activation for the brands in the Parachute Advansed Hair Oil portfolio.

Marico Limited is one of India’s leading consumer products companies operating in the beauty and wellness space and Parachute Advansed is a household name and brand in hair care in India. As the category gets re-defined and faces competition not just from other hair oils, but the larger hair care industry, Parachute Advansed has diversified their product portfolio to suit the varied needs of their consumers. The product portfolio includes Parachute Advansed Coconut Hair Oil, Parachute Advansed Aloe Vera Enriched Coconut Hair Oil, Parachute Advansed Ayurvedic Hair Oil, Parachute Advansed Deep Conditioning Hot Oil & Parachute Advansed Jasmine Hair Oil.

VML India will lead the digital & social strategy for the entire portfolio, with an aim to create differentiated conversations with the sub-segments each product speaks to. The agency will be collaborating with the brand to define the role of digital for each product within the Parachute Advansed Hair Oil portfolio, aimed towards building brand preference & affinity. Another important area of focus for VML will be driving the brands’ strategy in 3rd party e-commerce, to improve visibility and creating personalised shopping preferences.

Udit Bhambri (Head of VML India) said “To be able to work with a brand like Parachute Advanased is an honor. We very much look forward to partnering the brand with our digital expertise, to drive both consumer share of mind and wallet.”
About VML: Founded in 1992, is a full service digital agency is a part of WPP Group. It has won 5 Cannes in 2015. VML delivers creative solutions at the intersection of marketing and technology. There are about 2,500+ VMLers around the select countries that service more than 150 client partners. Striving to be your marketing partner in an increasingly digital world. VML is a global marketing agency that delivers forward-thinking ideas and solutions for the world’s most influential brands, including: ICICI Bank, Mahindra & Mahindra, Revlon, Dell, INSEAD, Changi Airport and Mattel in India. VML present in: ATLANTA, BEIJING, BOGOTÁ, BOSTON, CAPE TOWN, CHICAGO, JAKARTA, JOHANNESBURG, KALAMAZOO, KANSAS CITY, KRAKOW, LONDON, MILAN, MUMBAI, NEW DELHI, NEW YORK, SÃO PAULO, SEATTLE, SHANGHAI, SINGAPORE, SYDNEY, TOKYO, WARSAW, WHITE SALMON.


Say Hello to the S1, C1 and P1!

New Delhi, September 8 , 2017: COMIO enters the Indian market with the launch of its flagship handsets S1 and P1 along with the third smartphone, C1. Building on the legacy of its manufacturer – Topwise Communication, COMIO smartphones have been designed keeping the Indian consumer in mind with a range of innovative, technologically advanced and user friendly features and products. Headquartered in New Delhi, the brand seeks to cater to the mid-level segment which is the fastest growing smartphone segment in the country.

The Phones-
Celebration of design: The COMIO S1 sports a metal unibody with curved edges and is available in two colour variants – Royal Black and Sunrise Gold. The USP of the handset lies in its slim design and metallic finish which makes this phone easy to carry and visually appealing in equal measures. One can unleash their inner photographer with a 13-megapixel Auto focus with flash rear camera and 8-megapixel selfie camera that accentuates every intricate detail. Paired with a 5.2-inch HD IPS display, front finger print sensor, 2GB RAM and a 2700mAh battery that makes COMIO S1 a device worth buying.

Long lasting battery life: The COMIO P1 is packed with a 5000 mAh battery that’s built to last. Available in a Metal Grey and Sunrise Gold colour variants, it comes in a metal body with a dual-SIM phone offering, 5.5-inch HD IPS display screen, finger print sensor, 3 GB RAM, 13-megapixel Autofocus with flash rear camera and 8-megapixel selfie camera with screen flash. The smartphone ensures 24 hours talk time and 30-day standby time.

Exhilarating audio: The COMIO C1 sporting a metal frame comes with Hi-fi music that offers consumers a multidimensional cinematic listening experience, bringing them closer to the action, delivering extraordinary sound quality. Whether listening via the stereo speakers or headphones, even the most discerning music fans will be blown away by the sound quality. The COMIO C1 will be available in Mellow Gold and Space Black variants and comes with 32 GB internal memory, 5-inch HD IPS display and 8-megapixel autofocus with flash rear camera with 5-megapixel selfie camera.

All the three smartphones run on a Quad-core 64 bit Mediatek chipset, with 32GB internal memory and are 4G VoLTE enabled. Designed to deliver, our COMIO smartphones is a perfect balance of powerful performance, fast connectivity and better battery life.
The devices are also embedded with the Freezer and Clone Application. The Freezer app allows you to as many applications as you wish without the worry of space constraints whereas the Clone app makes sure that all that data from your device is backed up at all times. The Clone app also allows for ease of transfer of data from one handset to another.

COMIO smartphones come with the valuable anti-theft feature preloaded in all handsets. In case of any suspicious activity, SIM based alerts are shared with the registered mobile number. One of the interesting feature of Anti-theft is the image click seek, wherein when someone tries to unlock the device by trying to break the pattern or PIN, the device will automatically take the image of the unauthorized person. Other options include the lock and unlock feature, shutdown blocker, data back up, and SIM related functions.

The COMIO support
To celebrate their arrival in the market, COMIO is also offering its customers a very special after-sales service. COMIO will be offering 30 day DOA, a special buy back and upgrade offer allowing you to upgrade your old smartphone. The COMIO upgrade offer, allows you an assured 40% return on your
old COMIO phone (Not more than 12 months old) which will be given if you want to upgrade you existing COMIO phone. Applicable through only.
Additionally, all three smartphones also come with a free one-time screen replacement warranty within six months of purchase to supplement the one-year + 100 days’ extra manufacturer warranty.

The campaign – ‘Don’t listen Kar Daal’
COMIO’s launch campaign, ‘Don’t listen Kar Daal’ is inspired by the youth of today that are willing to take on risks and go beyond the ordinary. Designed to connect with the youth of our nation, COMIO smartphones aim to empower them with the power of highest memory, camera, battery life and tons of features. The campaign will connect with the youth through social media channels and on-ground activations.

Mr. Sumit Sehgal, Chief Marketing Officer, COMIO India said on the launch, “We are a brand that wants to work very closely with the youth, we want to lead their lives, culturally be with them and understand their sentiment. There are tons of examples in the country today of people that have gone with their heart, taken the risk and today are a big success stories. Through our very first campaign, we will build a relationship with the youth and connect with them one-on-one.”

The COMIO smartphones will be available at all key retail stores from the coming week in North India and will be available from third week of September in West India. Below are the prices:

COMIO P1 INR 9,999/-
COMIO S1 INR 8,999 /-
COMIO C1 INR 5,999 /-

COMIO will also have an exclusive data tie-up with Reliance Jio, which will offer packages with additional data benefit, especially designed for the youth. With a recharge of Rs.309 or above, consumers will get a 5 GB additional data voucher on their handset.

About COMIO India
COMIO smartphones entered the Indian market in May 2017. Building on the legacy of its manufacturer-Topwise Communication, COMIO smartphones have been designed keeping the Indian consumer in mind. Headquartered in New Delhi, the brand caters to the mid-level segment which is the fastest growing in India through a range of innovative, technologically advanced and user friendly products. The brand launched its first smartphone in China in 2015.
For more information –

Kult Beyond sold out within the first few hours on


Display 5.2″ HD ONCELL
Camera 13MP AF Rear with Dual LED Flash + 13MP Front Camera with Dual LED Flash
Battery 3000mAh
Processor 1.25GHz Quad Core


Special Feature 2 SIM slot + 1 micro SD slot
Operating System Android 7.0

New Delhi, August 21st , 2017– Kult, a new age telecom brand, today announced that its recently launched smartphone Kult Beyond was sold out within the first few hours on Priced at INR 6,999, Kult Beyond sports class leading features at an attractive price.


The device will again go on sale starting 28th August exclusively on  It offers many other value added services (VAS) to enhance consumers’ experience. Kult Beyond comes with pre-installed Amazon apps, Amazon Prime Video, Opera mini, Go2pay to recharge/Pay mobile bill, Xender applications, and many other integrated games. . Looking at the customer demand and to provide great after sales service to them, Kult is backed by over 750 service centers, across the country.


The smartphone features 5.2inch HD screen size and an HD IPS on-cell display that offers razor sharp viewing angles, clear and striking images. Complemented with a stunning 13MP rear AF camera with Dual Tone LED flash and 13 MP selfie camera with Dual LED Flash, Kult Beyond, enables users to take better and sharper pictures. The camera also comes equipped with beauty and other features such as Vistoso that allows users to print their favorite images on T-Shirts and mugs.


About Kult:

Kult is a new age Indian brand focused on offering innovative, clutter-breaking telecom devices. Kult, as the name suggests, is about alternate thinking- breaking the norm- with innovative differentiation. The brand is from Optiemus group, which also has a licensing agreement with BlackBerry to design, manufacture, market and distribute BlackBerry branded devices in India, Sri Lanka, Bangladesh and Nepal.